last weekend at IMATS, the stila team put on an incredible fashion show reminiscent of the lincoln center catwalks.  no anna wintour wasn’t in attendance, but there were 17 models decked in amazing fashions styled by corina garcia, a packed audience, and stila makeup to complete the show.   it was a fun experience for all.  “stila style” was not only entertaining, but also educational – all who attended were able to learn how to create each of the 17 makeup looks on their own.

• fiery long wear liquid lip color.  for a perfect patriotic pout.
• cherry crush.  for a flush of color on your cheeks.
• poppy eyeshadow.  for a dust of blue on your eyes.
• curacao sparkle waterproof liquid eyeliner.  for star sparkling eyeliner that stays all day.

have you tried our sparkle waterproof liquid eyeliner?  elessa from pursebuzz loves them and says they are a must-have at IMATS this weekend.  stock up – even if you aren’t attending the show!!!

xoxo, stila

meet david dirdwell, one of our stila stars from philadelphia. today he works in stores as a sales & artistry executive and as one of our pro artists. he is an extremely passionate individual, with a love for history and the arts. as a former model, david has a unique take on the makeup world. we love hearing about his experiences, advice, and insight and thought we’d share his thoughts with you. read our q&a below.


what was it like being a model? can you paint a picture for us?
i looked at modeling as an art form. i used photography to express myself and let the world know how i felt through the lens. i loved the makeup, hair, and clothes and felt like i could channel all my energies to fit how i was feeling. as for the lifestyle, there was never a dull moment. i remember running around milan and nyc like it was my playground in a world i only dreamed of. it was definitely an adrenaline rush.

being a model sounds fabulous – was it always that way?
i don’t have any horror stories, fortunately. i was really young and naïve when i first started modeling and i felt like many people tried to take advantage of that. there were also lonely moments when i was away from my family. and sometimes people were infatuated with the title “model”.

models seem to have confidence. do you have suggestions to help every individual be more confident?
my advice is to always be who you are, and to love yourself for it. even when you are having a down day, always hold your head up high.

what initially attracted you to makeup?
my mom. she would always get glammed up to do anything, and i always watched while she put her makeup on. i loved the whole transition of the face and the power of what a little bit of color could do. i was absolutely intrigued with color and how it could take you to another level.

do you think your experience as a model helps you as a makeup artist?
absolutely. i always asked questions to the makeup artists when i was i model, so i learned many tips & tricks for my own novice pleasure. in fact, one of the makeup artists from my shoots introduced me to stila.

obviously not all of us are models. what makeup advice can you share to help us feel model worthy?
to feel “model” worthy i believe a woman should never leave the house without a little bit of blush and some mascara. you will feel so fresh and beautiful. very “model” worthy.

hey stila fans!  check out these amazing summer trends from our very own, sarah lucero.  we love them.  pick your favorite or wear them all to ensure you look fabulous and on trend this summer!

today we have a fun product review to share with you from lindsay at belle belle beauty!  read below to see why she loves our stay all day liquid eyeliner.  and learn more about her in this q&a...

while you are shopping for your dad this week, make sure you look good yourself! stock up on our new natural eye shadow palette. this versatile palette offers 10 amazing shades of our eye shadow and a beautiful new smudge stick in chocolate brown! check out the swatches below to get an idea of what the colors look like on the skin.

xoxo, stila

congrats erin! you are the winner of our eye shadow giveaway. like many of you out there, erin’s favorite eyeshadow is our best-selling shade, kitten. erin said…

to our lucky canada fans – we are coming to an area near you with an exciting event inspired by our summer collection.  see the flyer below for more information.

listen up chicago fans! we are coming to you with a fabulous event. on june 25th, our stila artistry team will be recreating the glam of today’s hottest stars! participants will have the opportunity to choose from 4 hollywood inspired looks (shown above) created by our very own spokesperson – sarah lucero. we will be taking before and after pictures at this event. in addition, there will be fun music and a gift with purchase. reserve your spot today by calling the store…


***call soon before the spots fill up. we can’t wait to see everyone there! xoxo, stila

• #9 a must for all over blending.
• #15 our favorite double sided brush for perfect sultry eyes.  use this brush damp for amazing results.
• #30 create any shadow look with this brush.

• #4 great for applying powder shadows as eyeliner.
• #20 line and blend powder shadows or gels.  works best on bigger eyes.
• #28 create a precise line or diffused line with this brush. 

• #24 powder and blush brush.  use the flat side to buff and highlight.
• #31 take powder on the go with this soft retractable brush.
• #33 foundation and concealer brush in one.  it’s a complexion must-have.

june is here, which means summer is just around the corner. it is our hope that you will embrace the season and take advantage of all that summer has to offer. whether you are at the beach, pool, waterpark, etc., use this helpful summer makeup guide below to look great wherever you go.


sheer color spf 20 tinted moisturizer. this water resistant product protects your skin and covers at the same time. what more can you ask for when you are spending a fun day in the sun?!

sparkle waterproof liquid eyeliners. line and go with your favorite color this summer. the sparkle will stay all day, whether you are at work or lounging on a raft in the pool.

lip and cheek stains. pick your favorite "crush" and apply it to your lips and cheeks for a healthy looking, long wearing stain. you won’t look overdone, just a little better when you are at the beach – something we all want :)


happy summer stila fans!!!

 
our very own sarah lucero recently shared her eye makeup tricks with "allure". we loved her pro tips so much that we wanted to share them with you. try them the next time you are doing your makeup.

• “when you’re using liquid eyeliner, draw little dots along the lash line and then connect the dots. it makes drawing a straight line easier.”

• “use eyeliner to make your lashes look fuller by drawing tiny marks in between the lashes with a pencil.”

happy june! avoid the gloom with this giveaway. to celebrate the new packaging of our eye shadows, we are giving away 9 different shades – kitten, cassis, pigalle, copper, wisteria, azure, jade, terracotta, and 14kt! enter now to win, and “like” this link to share this giveaway with your friends.




comment and tell us what your favorite stila eye shadow is. please include your email address.




**winner must live in the continental united states. you have until june 7 at midnight to enter! good luck! xoxo, stila